Strongest in the Fudge Styling Range. Power play for your hair. Gum provides solid support by thickening each strand of hair. The ultimate hair controller, delivering firm hold & volume. Great for slick, spiky or wet looks.

What it does:

• Thickening fibres give style 'staying power'
• Adds volume to fine hair
• Holds and controls coarse hair
• When dry, sets hard

How to use:

• Apply to the palms of hands, distribute evenly through the hair and style as desired.
• Alternatively, apply desired amount to wet hair prior to blow-drying or setting, for added volume, root support and long lasting style.