Hair Blog


We’ve all heard of purple and silver shampoo by now, but wanna know the hottest colour on the block? If you’re a brunette (either by dying your hair or naturally), blue shampoo works the same way as purple shampoos do: it contrasts the orange and red tones to make sure your hair stays a sassy cool shade of brunette.

Wanna know what all the fuss is about? Then read our rundown on the best blue shampoos and conditioners.

Who is blue shampoo for?

Blue shampoo is perfect for brunettes and people with ombré or balayage dyed hair. It takes out the warm and brassy orange and red tones that can appear after dying, cooling them to make the hair appear deeper and shinier.

A blue toning shampoo is best used once a week, rather than daily, in order to maintain colour. Basically, it’s the perfect hair product for anyone lookin’ to counter hair dye fading

Best Blue Shampoo and Conditioner

  1. Joico Colour Balance Blue Shampoo 300ml
    Buy now with HQhair

    Joico Colour Balance Blue Shampoo 300ml

    Joico are all about healthy hair. This blue toning shampoo is specially formulated with brunettes in mind. It features an anti-fade complex perfect for those who get salon-perf’ hair only for the colour to fade or change tone after a couple of washes.

    The trick with Joico blue shampoo is to leave it on hair for 3-5 minutes to let it work its magic before washing out. As it’s a thoroughly conditioning shampoo, it’ll also tame frizz and leave hair looking much shinier than before.

    Sassy salon-worthy hair? Nailed.

    Buy now with free delivery
  2. Joico Color Intensity Color Butter Color Depositing Treatment - Blue 177ml
    Buy now with HQhair

    Joico Color Intensity Color Butter Color Depositing Treatment - Blue 177ml

    Another offering from Joico, this  Colour Intensity Color Butter Color Depositing Treatment in Blue is a great dry hair treatment which will also care for coloured brunette hair. Featuring hair-strengthening amino acid Arginine, protein-rich Quadramine Complex and Joico’s patented Bio-Advanced Peptide Complex™ for restoration, this treatment is a dream for hair that’s feeling a lil worse for wear.

    Simply apply to dry or damp hair for five minutes, and rinse off to see results. We wouldn’t want to leave it on for any longer than ten minutes to ensure that colour payoff is left to a minimum. However, any time less than that and your hair will say bai to brassy and be left with deeper and cooler brown tones.

    Buy now with free delivery

We think we’ve found the best blue shampoo and conditioner, but do you have any more you’d like to try? Let us know!

Shop all hair products

Photo by @shewearsfashion



Writer and expert